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Chris Martin Video – Repeat, repeat , repeat

Chris Martin Video Repeat, Repeat Repeat

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Look in the Mirror – do it for Ron

Way back in the mists of time when dinosaurs stalked the earth I was a print and systems salesman in a company that had a sales-force of over 200 people across the UK – it was highly profitable and highly competitive – not only to get into the company, get through the 3 month (yes3 […]

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Do we Push or do we Pull?

  The traditional print buyers job title seems to have been  cast aside for new and more elaborate titles and this got me to think “Just who is our target audience, and do we know who to contact when making outbound sales calls anymore? After a recent event I was able to assess the complete […]

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Fourth drupa Global Trend Report by Printfuture published early in 2017

Between 2014 and 2017, drupa are carrying out a series of global surveys for the international print industry to research how print may best adapt to the huge and fundamental changes that are taking place in the communications market. These reports will provide a means to detect and assess trends and market potential, themes and […]

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A Plea for a Common Language in Colour Management Software

Colour management is a maturing technology, based on the International Color Consortium (ICC) specifications. Most graphic arts software uses ICC colour management to control the display, conversion and output of colour. These include desktop publishing packages such as Adobes CS suite, now to be called Adobe CC, Quark Express and Coral. Proofing rips from GMG, […]

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How Print providers can save Marketers billions of pounds

In the print industry it is fair to say we all love print and are great advocates for producing the printed page over distribution of electronic media. The problem is we’re not very good at selling the benefits; sales pitches always tend to get a bit defensive, wooly and abstract. The fact is UK marketers […]

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